I’ve always seen some people post cute pics of their toys doing real life things like travelling, eating, playing on the beach but I never knew there was a term for that until now when Canon enlightened with Nui-dori or Toytravel (ã¬ã„撮り) which apparently is the art of toy photography where toys imitate life. This is really and one step above just taking selfies, lots of social photographers used their creativity to take pics of their favourite toys, be it a stuffed toy or a figurine, to have their toy go travel with them on the airplane seat, or to drink a cup of coffee with them. So many ways to do it, it’s just endless.
Well, what’s cool is that Canon has chosen the super cute beat, Rilakkuma to inspire insta photographers with this  #Toytravel trend through the launch of a special edition EOS M10 box set, bundled with a limited edition 24cm Rilakkuma plush toy. I love mirrorless cameras, they are light and take amazing pics and so easy to bring around. I went to Canon showroom to check out the range and the lens, and saw they have really cute optional jackets in Pink, whimsical aqua, classic Navy, and monochrome Border in black and white, very nice and we can choose the right one for our style and personality.
What do I do to get that huge Rilakkuma?? Anyways, this all new Canon EOS M10 is the latest to be launched and is a high performance mirrorless interchangeable-lens camera, with 18.0-megapixel APS-C sensor and a fast Hybrid CMOS AF II system. If you always wanted a small cam that takes pics with DSLR quality, this is the deal here.
Shuttle speed is superb fast too, so it’s great for any moments that you don’t want to miss. Nowadays, we all want to take selfies too, so this camera is made with that in mind. It has a Self Portrait mode with a one-touch beautification mode, plus it’s complete with Wi-Fi for fast sharing through the phone on any of our social media channels.
This special edition Canon EOS M10 box set is priced at RM2,049, bundled with a limited edition 24cm Rilakkuma plush toy. Ok maybe not as giant as the one I took a pic with, that’s the cutie mascot during the media launch at Whup Whup cafe.
Guess what, we really can get the giant Rilakkuma toy for free, the one I’m holding in pic by Canon above, just by joining the #ToyTravel Photo Challenge. There will be three themes monthly and the current theme is FOOD. Later on Canon’s site here,  more themes will be revealed. So, we can all the themed challenges to win an EOS M10 x Rilakkuma box set plus a giant Rilakkuma plush doll!
How to join
1) Look out for the monthly theme by following Canon’s social media platforms Canon Imaging Asia FaceBook fanpage and follow Canon Asia official Instagram (@canonasia)
2) Take a picture according to the theme with the hashtags #EOSM10Rilakkuma and #toytravel, post them on your FaceBook/Instagram profiles
3) Remember to set your profile/post to public
Well, Butterflies from The Butterfly Project Malaysia were lucky enough to be the first people in Malaysia to get the Canon M10 and the giant Rilakkuma when we attended the media launch. Congrats to the lucky draw winners, who won the camera and Reiko and Wendy who won Rilakkuma for being best dressed for the event theme which was travel.
Butterflies always have the best fun! For more info about The Butterfly Project https://www.facebook.com/ButterflyProjectMalaysia/Â . Also, the first theme winner will be revealed by the end of this month! Stay tuned to https://snapshot.canon-asia.com/toytravel for the announcement.
Mirrorless cameras are the way to go nowadays. Yes, you are correct. It is light and easy to carry. Of course there are people who would prefer the high end smartphones, in particular, S7 or G5, they are really good cameras for mobiles. BUT, still, having real lens is better than any smartphones.
I love the color and the size of Canon EOS m10x. Thinking to buy one that I can easily carry but can take great photos. Maybe this is a perfect choice. 🙂
This is perfect for a photography enthusiast and reading about its features makes me think to have one. Canon EOS m10x is a great choice for me.
I have got an Canon EOS camera as well , but mine is an older model . I am too scared to take it out with me , as it was pretty expensive then . How stupid is that !? But anyway , I am a fan of Canon cameras , always had Canon from the early 80s and I have bought so many parts for it , special lenses and all that . Having a great camera actually should be made use of . I think , you inspired me to take mine out of its hibernation 🙂
I always like and prefer Canon. They are, for me, the authority in photography. Love the new unit and clarity of picture.
Canon did this in Singapore as well and they took Rilalkkumar to Chinatown for a walk 🙂 Toyota photography is so cute!
I love canon cameras but they are just too expensive, I’m hoping in a few years after I make a huge purchase of a new iMac computer I can save for a canon camera. I love seeinh the Instagram accounts with toys doing normal human things and I too would love that giant Rilakkuma
I’ve never used Canon before but the quality of the photos looks interesting. I hope there will be an event like that here in the Philippines 😀
This sounds like a great product! I’m planning on buying a. Camera and this is so interesting. I think when I have the money to buy this, I’ll definitely go for it! Travel with toy seems like a cute idea! I’ve heard of it just now. It’s so cuteeeee
Thank you for sharing
I want a giant Rilakkumaaaa
oh so cute! glad that cannon came up with this… I love the rilakkuma! I want to have one
Ahhh…. missed out of this event. So much fun with them butterflies.
I already get a new camera recently. I f i know canon will come out with a new camera like this, i would sure grab this one first
Aww I missed this out! Wish can join you guys next time ><''
So cute! I wish to win the EOS M10 x Rilakkuma box set plus a giant Rilakkuma plush doll hehe
My kids love Rilakkuma. I’m sure they will ask me to get Canon camera just to get the toy later.
I have participate in the contest and I want to win! I have been toy travelling for quite a while now. In fact, I have numerous toys and the lucky one gets to go on a trip with me.
I need a really good and sharp camera to work with and I am thinking the EOS M10 might just suit me.. it would also be great to be able to bring Rilakkuma wherever I go
I see so many people posting with this rilakkuma… Canon cam is the best..
One of my dream is to have a Canon dslr and right now I’m still saving money for this. I have a Canon digicam before and I love the set up of the camera. Hope you guys enjoyed the event and embrace the love for photography.
So cute the event, with my favorite Rilakkuma 🙂
The rilakkuma is damn cute la ~ I have lots of fun at there too .=)
So fun and Rilakkuma is so cute! I wish to have Rilakkuma as my travel companion too 😀